👋 Hi, I’m Yilan. pronounce: “ee·lahn”
A Design Leader and Strategist who has been bringing simplicity to complex businesses with AI-assisted solutions.
Over the past 7 years, I've led and worked end-to-end across startups, enterprises, and agencies to craft impact-driven product experiences in real estate, supply chain, health tech, and fintech.
At Home Partners of America, I’m leading the rent-to-purchase digital transformation, creating AI-assisted solutions adopted across other ecosystems within Blackstone.
Previously, I shaped supply chain solutions at ECMS Express, developed the e-commerce platform at Design with Frank, revamped a cognitive health app at Inquiry Health, led market research for the Circle K app, and streamlined operations at Lazzoni.
I really love what I do. 🩶
Research & Design Sample Gallery
Explore my research work advocating for UXUI practices in companies where the discipline was still emerging.
Thoughtful designs, where strategy meets execution
Selected Products
Delivering solutions from humble startups to platforms serving hundreds of thousands of users
AI-Driven Property Management 0-1 App & Portal - Stabilizing payment collection & Reducing expenses
FinTech, App & Portal — Replacing wire-transfer with webhook based ACH to eliminate business vulnerabilities.
Healthtech, App — Streamlining customer journal entry flows to increase user engagement.
In-House Design Systems — Enhancing various internal workflows and user experience consistency.
Supply-Chain, 0-1 Website & Portal - Collecting user qual and quant data to drive business success.
ArchTech, E-Commerce Web — Rearranging information architecture and UI to accommodate the soft launch.
Channel Creativity In Spare Time
I make videos to make sure I keep up with trending technology
Skillsets
I always strive to bring the proper qualitative and quantitative technique and methods to achieve the best possible outcome to work collaboratively.
Strategizing
Goal Setting
Workshop Hosting
Roadmapping
Follow-up Actions
Output synthesis
UX
User Research
Information Architecture
Journey Mapping
Storytelling
Usability Testing
UI
Wireframing
Visual Design
Responsive Design
Design System
Html & Css
Product Analytics
Benchmark
Analytic Thinking
UX Audit
Data Visualization
Success Metrics
AI-Driven Tools
I leverage AI-driven tools to integrate qualitative and quantitative techniques, ensuring data-driven decision-making and optimized outcomes.
Endorsement
What do people say about working with me
